Episode 124: Winning Back Your Lost Souls

Are you aware that one of the top sources for your business could be those “lost souls”, clients that have left to seek greener pastures?  But we all know that the green grass may not be as green as they thought it was.   In this episode, I share with you some of the strategies that we have implemented to ensure that we are not passing by those past clients that have left us but may not feel like they could return.


  • Once they have left, people may be too embarrassed to reach out again for their insurance needs
  • The story that told me everything that I needed to know about dealing with lost souls or win backs
  • Designing a road map to pursue lost souls at day zero
  • The key trigger words that you can use to entice people to respond back to you
  • Learn about a sample letter that I have used in the past to reconnect with past clients
  • Giving incentives just to provide free quotes
  • Understanding the lifetime value of a client
  • A look into the process we use to upon cancellation of a policy


Until next time, get out there and make a difference, be unstoppable, and leave no regrets!


Mike Stromsoe
The Unstoppable Profit Producer
Call 800-770-9984
Email [email protected]

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