Episode 141: Your Massive Year-End Celebration

If you want things to change, you’ve got to change. If you’re willing to change, everything will change for you. It’s really that simple.

In this episode, I am going to introduce you to the three key questions that you need to start with and keep in mind when you are setting goals.  Answering and then implementing the strategies that come from examining them, will help you get to that massive year-end celebration for 2022.

Highlights:

  • You cannot hit unidentified goals. You need to set goals and review them regularly.
  • Discover your three areas of genius that will allow you to make an impact on others.
  • Build in the simplicity to get the creative out of you. Don’t make it overly complex.
  • If you’re a visionary, you want to create the vision for the organization, set it in motion, and then let it run itself.
  • Break your success goals into personal and business.
  • When looking at the success of your business, look at all aspects from the people involved, to your marketing, to your finances.
  • Apply this same time of introspection to the success of your personal lives as well.
  • Remember to take your MEDS = Mindset, Exercise, Diet, and Sleep

 

Resources Mentioned

Sign up for virtual training at http://uppfaststart.com

Become Unstoppable: http://beunstoppablebootcamp.com

 

Until next time, get out there and make a difference, be unstoppable, and leave no regrets!

 

Mike Stromsoe
The Unstoppable Profit Producer
Call 800-770-9984
Email [email protected]

Episode 140: No Tech-Ups Allowed with James Laszko

If you don’t have the right PPE, cyber protection partners, and its partners standing by your side, it could devastate your business in a heartbeat.

In this episode, I am excited to connect you all with James Laszko, the founder of Mythos Technology Inc. Join us as we have a how we started working together and how this partnership is part of a key component of the secret sauce that assists us in being the profitable business that we are today.  Learn how James and Mythos Technology works hard to provide you with the IT solutions you need to be successful.

Highlights:

  • Being digitally connected throughout the day you need to have your business infrastructure and customer information protected.
  • Don’t get caught without the infrastructures that you need as you don’t want to be in a position of having an issue and not effectively make a claim.
  • Multi-factor authentication has become a requirement in 50 states
  • It’s amazing how many threats and how many attacks come from just somebody not knowing to click on something that they should not be clicking on
  • Cyber claims are on the rise more so than ever before.
  • 90% of the agencies that James has talked to do not have the base requirements to fill out a questionnaire and have a policy written because they don’t have the systems in place to make it work

 

Resources Mentioned
Reach out to James at https://mythostech.com/

Sign up for virtual training at http://uppfaststart.com

Become Unstoppable: http://beunstoppablebootcamp.com

 

About my Guest:

James Laszko is the founder of Mythos Technology Inc. In his role as CTO, his responsibilities include the development of the technical direction of the business, 3rd tier engineering, disaster recovery planning, and strategic development of internal and client infrastructures. He has been in the Information Technology field for over 27 years providing outsourced solutions throughout the nation. Beginning his career as an internal engineer for a small consulting firm James cut his teeth in the small business arena. Working with best-of-breed vendors, James developed a robust CyberSecurity program protecting businesses of all sizes from Cyber Attacks. James is an expert in the fields of disaster recovery, business continuity, technology management, and CyberSecurity.

 

Until next time, get out there and make a difference, be unstoppable, and leave no regrets!

 

Mike Stromsoe
The Unstoppable Profit Producer
Call 800-770-9984
Email [email protected]

Episode 139: Check Your Scoreboard (Encore)

Numbers don’t lie!  In any business, you need to know your numbers.  What are your attraction and retention rates?  Are you meeting the expectations of your goals?  Today I am going to share my journey to use our numbers to create our scoreboards as well as how it relates to the core values of our agency.

Highlights:

  • The “Reinvent and Learn a Lesson” cycle for success
  • Set up regular meetings with your leadership to discuss your weekly measurables
  • Determining your Policy per New Client Count
  • Grow your team and ensure everybody knows the core values
  • Developing scorecards for different divisions, how it works and the incentives behind it

 

Until next time, get out there and make a difference, be unstoppable, and leave no regrets!

Mike Stromsoe
The Unstoppable Profit Producer
Call 800-770-9984
Email [email protected]

Episode 138: Your Unstoppable Brand with Selah Hirsch

Brand Strategist, Selah Hirsch knows all about the importance of establishing your brand.  Are you able to talk about what you do, how you do it, and why it matters?  If not, then today’s episode is for you.  If you think you have it all established, then you might just learn something new.

Highlights:

  • Everything in branding has to be highly intentional and strategic in order to shape the beliefs of our customers
  • A brand needs to attract new leads, convert more sales and retain more business.
  • Put yourself in the shoes of your ideal client to learn how to talk to them rather than at them.
  • Three critical questions to ask yourself about your ideal client.
  • Every single person on a team needs to be in step with the ideal client to the agency because that will just help create a team culture that is committed to serving the client
  • A look at a brand differentiator and the three questions to ask yourself
  • You need brand identity however you also need to look at how it can grow and change to have you stand out from your competition
  • Have “Top of Heart Awareness”

Resources Mentioned

Sign up for virtual training at http://uppfaststart.com

Become Unstoppable: http://beunstoppablebootcamp.com

About my Guest:

Selah Hirsch is a brand builder! As a Brand Strategist through her company Express My Brand, Selah specializes in high-impact brand development. Every day she works with brands to strengthen the way they talk about what they do, how they do it, and why it matters.

She brings magnetic energy and vision to help business owners and teams breakthrough the generic and discover their better, bolder brand. Her high-energy presentation style includes powerful stories and hands-on moments, leaving a memorable impression and handles for practical application.

When Selah isn’t building brands, you can find her cheering on her husband Michael in Ironman triathlon races, volunteering at Loveworks Leadership, and chasing her three high-energy kids around.

Email: [email protected]

Social Media: @expressmybrand

 

Until next time, get out there and make a difference, be unstoppable, and leave no regrets!

 

Mike Stromsoe
The Unstoppable Profit Producer
Call 800-770-9984
Email [email protected]

Episode 137: How to Get Everything You Want

What is in store for your future? The best way to determine your future is to start with your goals. In this episode, I talk about the actions you can take to help you get everything you want in the future, faster.

Highlights:

  • Thinking about your goals is not enough. Making them concrete, written down, changes your mindset on getting them accomplished.
  • The four steps you need to do to achieve your goals.
  • Look at the smartest decision you made, the most caring service you performed, and the biggest risk that you took.
  • The different realms to look at in order to set goals for a successful business
  • Have an accountability partner that helps keep you on track
  • Set B-HAGs. Your Big Hairy Audacious Goals
  • The four things you need to lead a successful life, career, and/or business

 

Resources Mentioned

Sign up for virtual training at http://uppfaststart.com

Become Unstoppable: http://beunstoppablebootcamp.com

 

Until next time, get out there and make a difference, be unstoppable, and leave no regrets!

 

Mike Stromsoe
The Unstoppable Profit Producer
Call 800-770-9984
Email [email protected]

Episode 136: The Agency Battlefield with Joel McKinley

After multiple requests, we have returning guest, Joel McKinley, on the show.   Joel is here to talk about strategic thinking, his Army Ranger background, and how it relates to the business operations of the world, more specifically, the independent insurance agency business operations.

Highlights:

  • It is not enough to plan the goal, but you must plan for the changes that achieving it will bring
  • If you want to see yourself get to the next level, you have to keep investing in yourself, train with the ones that you want to emulate.
  • Creating a clear vision of where you want to be, where you want your business to be.
  • Surround yourself with the five right people that are going to support you in that vision
  • Utilizing the SWOT analysis to create a successful business
  • Always inspect what you expect. If you are not, how do you know it is going to work right for you?

 

Resources Mentioned

Sign up for virtual training at http://uppfaststart.com

Become Unstoppable: http://beunstoppablebootcamp.com

 

About My Guest:

Joel McKinley

Joel was born in Colorado and spent his early youth there, but when you’re raised in a military family you get to claim everywhere as “home”. Joining the army (he knew he would at age 11) to serve as an infantryman after graduating high school, Joel has deployed and served in Iraq, Afghanistan, Kuwait, and Kosovo and is grateful for the opportunity to serve his country. One of the highlights of Joel’s military career was the achievement of Army Ranger. Joel retired from the military after 20 years in 2018 and now gets to use those superhero powers on being a dad to his two super cool kids. Joel dove in headfirst as part of the UPP team to also share his superhero powers with the Unstoppable Agents Nation to continue to serve others and help agency entrepreneurs grow their business, create wealth and have more freedom.

FUN FACTS

  • Loves Star Wars and is comfortable with his inner nerd
  • Woodworking is his passion hobby
  • Loves to build, create, and take things apart (sometimes they go back together and actually work)
  • Won Regional Top Seller of Cub Scouts popcorn at 8 years old (#3 Nationally)
  • Legitimate fear of sharks and will not go in the ocean
  • Lived in Germany for 8 years
  • Was choked unconscious by UFC legend Royce Gracie

 

Until next time, get out there and make a difference, be unstoppable, and leave no regrets!

 

Mike Stromsoe
The Unstoppable Profit Producer
Call 800-770-9984
Email [email protected]

Episode 135: You Are Leaving MONEY On the Table

Today’s guest, Lee Duncan has first-hand experience when it comes to being hit with financial devastation. Listen as we discuss how this inspired Lee’s passion for Living Benefits and how we can ensure our clients are not hit with the same ruin. If you sell homeowner and car insurance, this insurance is a great addition to those policies.

Highlights:

  • The untapped market of human relationships and the fact that many agents are not discussing life insurance and other types of benefits.
  • If it is not a policy you provide, we should be recommending or handing them off to somebody that does
  • What living benefits are and why the modern consumer should be considering them
  • Lee shares his story of how his family was financially devastated after an illness in the family
  • The flexibility of Critical Illness policies
  • Living Benefit and life insurance are a great cross-sell for those selling homeowner and car insurance, protecting your client and increasing your profits

Resources Mentioned

Sign up for virtual training at http://uppfaststart.com

Become Unstoppable: http://beunstoppablebootcamp.com

Upcoming Webinar Training with Lee Duncan:

Date/Time:  January 20, 2022 at 12:00pm PST / 3:00pm EST

–>  Register Here: https://us02web.zoom.us/meeting/register/tZAsdeGorzoiGdeOwTORquCHlloHEyuLNNNy

About My Guest:

Lee’s passion for why he does what he does comes from experiencing the gut-wrenching need for Living Benefits firsthand while growing up. His mother was diagnosed with intestinal cancer when he was a senior in high school, and the financial impact on the family was devastating. Even though she was covered with health insurance, Lee’s family was quickly forced to exhaust their modest savings, losing their home to foreclosure within a year.\

Thankfully, his mother made a full recovery, and Lee resolved to do everything within his power to stop cancer from causing the pain to other families that it had caused him. To this day, that experience continues to stoke Lee’s passion for sharing Living Benefits with as many individuals and families as possible.

Lee graduated from the University of Georgia in 2003 with a bachelor’s degree in finance and business. In September of that year, he met Jerry Stratton, who offered him an entry-level administrative position at Living Benefits Solutions, a small agency operating within Alliance Group.

Today, Lee serves as the President and CEO of Alliance Group, and his passion for helping families burns brighter than ever.

Lee lives in Buford, Georgia, with his wife, Amy, their two little girls, Lillian and Amelia, and the family dogs, Marley and Bowie.

https://www.whylivingbenefits.com/

 

Until next time, get out there and make a difference, be unstoppable, and leave no regrets!

 

Mike Stromsoe
The Unstoppable Profit Producer
Call 800-770-9984
Email [email protected]

Episode 134: Are You 3.0 or Better with Tolga Tezel

Founder and CEO of Canopy Connect, Tolga Tezel joins me to discuss how his company has allowed insurance agencies to gather accurate, comprehensive data from their prospects and clients while allowing those potential clients to find, share and protect their data as well. This was an enlightening conversation and one that you are not going to want to miss.

Highlights:

  • Canopy Connect is putting the agent in control of helping people.
  • The advantages of not having to ask potential clients a number of questions but instead get the information with just a few clicks from both the client and yourself.
  • Most agencies do not have a 3.0 score, i.e. having 1000 clients and a minimum of 3000 policies
  • A look at the process of how it is integrated into your system
  • Although there is a focus on personal lines, Canopy Connect is extending into commercial as well.
  • Potential clients want to talk with an agent however they don’t want to spend time gathering the information they need to give

 

Resources Mentioned

Sign up for virtual training at http://uppfaststart.com

Become Unstoppable: http://beunstoppablebootcamp.com

 

About My Guest:

Hi! 👋 I’m Tolga, founder & CEO at Canopy Connect. I honed my craft at startups, through open source work, and as an early infrastructure and product engineer at Dropbox.

Being Canadian, I had a hard time getting a credit card when I immigrated to the US. Banks couldn’t access my Canadian credit information, so they rejected me. In 2018 I joined Nova Credit to help launch in Canada and solve this problem. We helped immigrants get fair access to credit through their international data. I saw the power of consumer consent-driven data sharing first-hand. Through the magic of consumer consent + technology, we helped people unlock better financial outcomes for themselves. This inspiration drove me to discover other areas where consumers have a hard time getting value and convenience from their own data.

In 2019 I learned that this problem existed in the insurance space too. I talked with hundreds of insurance agency owners, agents, insurtechs and carrier reps and learned that getting accurate, comprehensive data from their prospects and customers was painfully difficult. Who knows their premiums, limits and deductibles off the top of their head? Who knows their VIN number, or where to find their dec page (let alone what a dec page even is?!) Of course no one knows. It’s not like most people are thinking about the bodily injury limit on their auto policy on a daily basis.

Not only is it painful for consumers to find and share their own data, but once data is shared, we lack the controls to know who we’ve shared it with, and to revoke our data if we want to. These are fundamental privacy and data controls we should have around our own sensitive data as consumers. They are necessary building blocks of a healthy insurance ecosystem where the consumer is in the driver’s seat.

I realized we could build a world where all of this was simple. The necessary ingredients are there; consumers want insurance to be personalized, seamless and easy, and they want basic control over their data. Insurance players need data to write better risks. The missing piece was infrastructure. So in early 2019 I started building the infrastructure for instant, secure and consumer consent-driven insurance data sharing. In February 2020 I founded Canopy Connect. A few months later we closed our seed round and started assembling a world-class engineering and product-focused team. Our team is now fully distributed across the US.

https://usecanopy.com/

[email protected]

 

Until next time, get out there and make a difference, be unstoppable, and leave no regrets!

 

Mike Stromsoe
The Unstoppable Profit Producer
Call 800-770-9984
Email [email protected]

Episode 133: Your Key to Digital Marketing Success with Joshua Nadler

 

Joshua Nadler joins me in this week’s episode to discuss Digital Marketing.   Joshua’s business, Awesurance, is focused on helping independent insurance agencies with digital marketing and design.  Listen as we discuss his passion and drive for this line of work and discuss the strategies to use that could benefit you in your marketing outreach.

Highlights:

  • Joshua studied New Media in San Francisco and because the family was in the insurance business for almost 100 years, he has spent the last 13 years working exclusively in the independent insurance agency space.
  • He wants to help create those people who just can’t stop evangelizing about you, your service, and your business.
  • Utilizing geo-targeting in order to reach your audience and get your message out there.
  • Investing in Remarketing is one of the cheapest ways to do online advertising, and helps you stay in front of people for up to 18 months after their initial visit to your website.
  • The importance of mobile optimization in marketing for insurance agents.
  • Using social proof to appeal to the emotional aspect of buyers
  • Utilizing videos as testimonials rather than just written

 

Resources Mentioned

Sign up for virtual training at http://uppfaststart.com

Become Unstoppable: http://beunstoppablebootcamp.com

 

About My Guest:

Josh Nadler is a 4th generation insurance agency nerd. The insurance agency business is in his blood.

Digital Marketing and Design for Independent Insurance Agencies

Helping Independent insurance agencies create the highest possible ROI for their Insurance Marketing and nurturing campaigns using tactics and strategies focused on the most current relevant distribution channels.

Examples of some of the strategies we help with are Insurance Websites, Insurance Social Media, Insurance Video, Insurance Mobile Sites, Insurance SEO (Search Engine Optimization), Insurance Advertising (Social, PPC, Display Ads, etc.), Insurance Logo + Print Design and so much more.

If you are an Independent Insurance Agent and are interested in finding out how I can help you make more money and achieve all of your goals with Digital Marketing and Design techniques, please don’t hesitate to drop me a line and I’ll hand-craft a package that fits your exact needs & budget.

https://awesurance.com/

Schedule a 30-minute zoom call with Josh

Call: 650-740-7984

 

Until next time, get out there and make a difference, be unstoppable, and leave no regrets!

 

Mike Stromsoe
The Unstoppable Profit Producer
Call 800-770-9984
Email [email protected]

Episode 132: If I Had To Do It Over

I was asked at the recent Be Unstoppable Bootcamp “If you were starting your agency all over again, what would the agency look like, based on your years of experience at the helm of an agency?”.  This was just such an important question and as I thought about my answer, there was so much more I wanted to share.

Highlights:

  • Although there is good money in personal lines, 80% of my agency would be commercial
  • Building agency standards around each of the areas of insurance lines
  • Build a framework around the people, the processes, and promotion, and put that in place before going too far
  • Have the financial foundation of your agency in place from the get-go
  • Invest in at least two different coaches in the areas that you want to grow and become a massive implementer.
  • 10 Key points that you do not want to miss

 

Resources Mentioned

Sign up for virtual training at http://uppfaststart.com

Become Unstoppable: http://beunstoppablebootcamp.com

 

Until next time, get out there and make a difference, be unstoppable, and leave no regrets!

Mike Stromsoe
The Unstoppable Profit Producer
Call 800-770-9984
Email [email protected]