Episode 68: How Failure Leads to Massive Results with Chris Paradiso

 

Chris Paradiso is one of the most passionate and dynamic insurance agency owners today.   Recipient of the Safeco and Liberty Mutual National Agent for the Future Award in 2019, Chris understands that the process of success is looking in the mirror and learning from your failure.

Highlights:

  • Starting up in a small-town community
  • How a SWOT analysis revealed a micro-niche within a niche
  • Focusing on customer service
  • The fear of failure and how failure creates success
  • Realizing that employee failure may be due to leadership direction
  • Getting comfortable with being uncomfortable
  • The variations of the definition of success
  • The five lessons of making failure necessary
  • Overcoming your fears and grow
  • The purpose behind the magazine “Be The Last Agent Standing”

 

About Our Guest:

Chris Paradiso is one of the most passionate and dynamic agency owners in the insurance industry today. Within his 22 years as a licensed Insurance agent, Chris’s unwavering dedication to exemplary customer service has led him to build and grow his own agency to the 25+ employees that it is today. Established in 2006, Paradiso Insurance recently won Safeco and Liberty Mutual’s National Agent for the Future Award in 2019 and is currently licensed in 37 states with plans to be licensed in all 50 within the near future. Paradiso Insurance’s Parcel Delivery Division is currently the second largest in the country for insuring FedEx Independent Contractors and has recently grown to include Amazon DSPs and LSPs as well. Chris’s clear vision has helped direct other insurance agencies to push the envelope and find their own success as well through his coaching work with Paradiso Presents.

Chris currently sits on the advisory board of both Rough Notes, an Insurance Publication dedicated to educating the Independent Insurance Agent, and Journey Found, a nonprofit that provides behavioral, residential, and other support services to individuals of CT with pervasive developmental disorders and intellectual disabilities. In 2010, Chris was recognized for his work within his local community and throughout Connecticut when he received the Community Service Award from Rough Notes spotlighting the various ways he gives back including the Bikes for Reading program, Reverse Trick-or-Treat and Annual Flag Day Event.

In 2011 Chris was excited to introduce “Paradiso Presents” a social media marketing program aimed at teaching other agencies how to survive and thrive in today’s complex online marketing world.  His innovative marketing solutions have been recognized and implemented into agencies nationwide.

Chris can always be found researching the next best thing in the insurance world and is seen as a digital pioneer in an industry that is behind the times as far as digital technology and automation. Through his work with Aureus Analytics, Chris is paving the way for insurance agencies everywhere to be able to provide better, more accurate data on their customer base which will lead to better customer service as well as a better bottom line. A family man at heart, Chris Paradiso leads his team with these fundamental principles: family is everything and if you do what you love, you’ll never work a day in your life.

 

Social Media Links:

Paradiso Insurance:

Facebook: http://www.facebook.com/insurancect

Instagram: https://www.instagram.com/paradiso_insurance/

Twitter: https://twitter.com/paradisoins

Pinterest: https://www.pinterest.com/ctinsurance/

LinkedIn: http://bit.ly/24bQk3I

 

Paradiso Presents:

Facebook: https://www.facebook.com/ParadisoPresents/?fref=ts

Twitter: https://twitter.com/ParadisoPresent

LinkedIn: https://www.linkedin.com/company/paradisopresents

 

Christopher Paradiso:

Facebook: https://www.facebook.com/paradisoinsurance

Pinterest: https://www.pinterest.com/paradisoins/?etslf=8105&eq=chris

LinkedIn: https://www.linkedin.com/in/christopherparadiso

 

Until next time, get out there and make a difference, be unstoppable, and leave no regrets!

Mike Stromsoe
The Unstoppable Profit Producer
Call 800-770-9984
Email [email protected]

Episode 20 : Special Guest Bill Butler

Niches to Riches at the 10,000 Foot Level…

Niche marketing can be a lot of different things… It could be that you are a restaurant insurance agency, a work comp insurance agency, etc…

What you’re niching in doesn’t really matter, but the fact that you are doing mostly the same thing, or have large segments of business in a particular niche, not only gives you more authority with your underwriters in your companies, it puts you in a position of leadership and authority within the industry to jump from one carrier to another.

This is exactly what today’s Special Guest has done and he is becoming the Authority in his specific niche marketplace and now he will share his insider secrets.  Please welcome the Unstoppable Bill Butler!

Just imagine how this affects your agency team. When they are dealing with the same type of mentality day in and day out, time after time, they tend to keep talking the same talk, walking the same walk. It becomes much less likely they will make a mistake. In the same breath, their confidence in their voice to the marketplace becomes that much greater, because they know what they are talking about.

And don’t lose sight of this, it’s absolutely true, I’ve verified time and time and time again: these people talk to each other. If you go to seminars or conventions on an annual basis, your marketplace is ALL there, they’re all talking to each other, and they’re all trying to pick each other’s brains on who’s the best at what, including insurance. I’ve done trade shows for years in particular niche markets.

When you’re the go-to person, you’re the one they’re talking about, and you’re the only one that they’re talking about, and all of a sudden, as Michael Gladwell, the author, so aptly put it in his book The Tipping Point, “Pretty soon, the paradigm has shifted in your favor.” You become the one, you become the ONLY ONE, and all of a sudden that entire marketplace wants to do business with nobody else but YOU.

Now let me warn you, this does not happen overnight, it takes a lot of persistence.

You must know the marketplace… What keeps them up at night?

Happy marketing,

 

Mike Stromsoe
The Unstoppable Profit Producer
Phone: 800-770-9984
Email: [email protected]