Rough Notes – Unstoppable Profit Podcast

Episode 281: Solving Their Problem Leads to 4X Profits with Jesse Parenti

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In today’s episode, I have the incredible honor of talking with Jesse Parenti, the founder of $1,000,000 Niche Masters and a true trailblazer in the insurance industry. Jesse has made remarkable strides in specialized markets, particularly in the cannabis niche, and has been recognized for his innovative approaches. His story includes transforming DOS-based software to improve compliance and efficiency—a game-changer for the industry.

Jesse shares his journey from focusing on pizza delivery insurance to pioneering the cannabis insurance sector. His agency’s impressive feats, like being featured on the cover of Rough Notes Magazine, are just the tip of the iceberg. We delve into his strategic thinking, the importance of technology, and how categorizing clients and implementing audits can dramatically improve profitability. Plus, Jesse unveils his exciting new program, “$1,000,000 Niche Masters,” designed to help professionals master niche markets through an intensive 8-week course and ongoing support.

I’m especially excited because this episode is part of our ongoing series featuring cover agents from Rough Notes Magazine, bringing you firsthand experiences and insights from industry leaders. You’re going to walk away with actionable insights on solving client problems, leveraging technology, and making niche specialization work for you. Whether you’re in employee benefits, financial services, or property and casualty insurance, this episode is packed with strategies to help you grow and thrive in your own specialized market.

Highlights:

Identify and master niche markets for significant growth.
Use innovative tools to streamline processes and enhance efficiency.
Segment clients for targeted, effective management and relationship building.
Regularly audit client portfolios to improve profitability and risk management.
Shift focus from selling to solving client problems for sustainable success.
Take calculated risks to explore and capitalize on emerging markets.
Ensure clients comply with best practices to optimize performance.
Stay adaptable and open to change through continuous learning.
Utilize AI for automating repetitive tasks and improving operational efficiency.
Passion drives true specialization and sustainable business growth.

About Jesse Parenti:

Advising Board Member – ITW

Founder & CEO – JP Squared Consulting, LLC

National Director of Programs – Foy & Associates, A PCF Member

Founder & National Director – Nine Point Strategies, A PCF Member

Founder & National Director – PizzaSurance, A PCF Member

As Founder & CEO of JP Squared Consulting, a risk management consulting company, Jesse Parenti offers over 19 years of commercial lines risk management, specializing in protecting the transportation and food delivery industry and over 9 years in the Cannabis industry nationally.

Mr. Parenti’s key client base includes last-mile delivery, pizza and food delivery, cannabis cultivators, extractors, manufacturers, B2C delivery, B2B transportation and distribution, and wholesale organizations, including fully vertically integrated operators and publicly traded multi-state operators. He helps create custom solutions as a trusted risk advisor using safety, consulting, HR, and insurance placement.

Jesse has been a proud associate member of multiple business organizations and advocacy groups to build and nurture key relationships and continue to grow his business:

National Cannabis Industry Association – Risk Management & Insurance Committee
California Cannabis Industry Association – Retail, Delivery & Distribution Committee and Risk Management & Insurance Committee
Cal & Sacramento Asian Chamber – Cannabis Division
California Cannabis Couriers Association
Cannabis Distribution Association
Sonoma County Growers Association
Monterey County Cannabis Industry Association
Nevada County Cannabis Alliance
Coachella Valley Cannabis Alliance Network
Women Grow
The Cannabis Alliance
MITA – AZ
CannaPac

[email protected]

Until next time, get out there and make a difference, be unstoppable, and leave no regrets!

Mike Stromsoe
The Unstoppable Profit Producer
Call 800-770-9984

Email: [email protected]

Website: http://unstoppableprofitproducer.com/

Virtual Events: http://www.uppfaststart.com/

Podcast: http://unstoppableprofitpodcast.com

If you want to learn more about our Coaching & Mastermind Programs and how they can help you grow your agency business, schedule your private Agency Growth Session with Mike Stromsoe Now (click here)!

Episode 280: Food, Faith and Family Leads to Shawsome with Susan Shaw

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Welcome listeners to another heartwarming episode, I’m excited to continue highlighting the Top 3% high-achieving agents from our UPP circle, who have also graced the cover of Rough Notes magazine. Today, we have a truly inspiring story to share with you featuring Susan Shaw, the dynamic force behind Shaw Insurance Agency. Susan, along with her family, embodies the spirit of community service and altruism in the most remarkable ways.

In this episode, Susan takes us through her unique journey, from her father’s beginnings in the real estate business to her own bold leap into the insurance world. We’ll dive into the Shaw family’s extraordinary dedication to giving back, spotlighted by their award-winning Goals for Bowls initiative started by her daughter. This incredible program combines a love for soccer, a strong faith, and a commitment to feeding children across the globe. With over 113,000 meals provided and numerous trips to countries like Ghana, the Philippines, and Honduras, Susan’s story is a powerful testament to the transformative impact of heartfelt service.

We’ll also explore Shaw Insurance’s philosophy of business, the importance of choosing the right clients, and how these values are seamlessly integrated into their international mission trips. Susan shares touching anecdotes about how soccer balls and a genuine passion for helping others can change lives. Get ready to be inspired by the Shawesome way of life—a shining example of how blending business with benevolence can create lasting change both locally and internationally.

Goals For Bowls

Highlights:

Giving back locally and internationally enriches lives and strengthens business and personal bonds.
Business success can stem from unconventional beginnings, exemplified by career shifts and risk-taking stories.
Emphasizing personal connections over transactions fosters loyalty and long-term business success.
Knowing which clients to accept and which to decline ensures healthy, sustainable business growth.
Learning from experienced family members or industry mentors can expedite knowledge and success.
Engaging with local boards and organizations promotes business visibility and community strength.
International experiences and philanthropic work broaden a company’s worldview and enhance its brand.
Allowing personal faith to guide business practices can create a fulfilling and principled work environment.
Shared philanthropic endeavors can strengthen family ties and create lasting legacies.
Flexibility and resilience in facing market challenges maintain business stability and growth.

About Susan Shaw:

Susan Shaw is the co-owner of Shaw Insurance Agency in Hurst, Texas, where she’s built a full-service agency alongside her husband, Howard. Driven by a commitment to integrity, the Shaws prioritize building relationships over transactions, a principle they rooted in their Christian faith and the “Golden Rule.” Under their stewardship, Shaw Insurance expanded from its original home insurance offerings to provide a range of personal and commercial insurance products. Known for their dedication to quality, they work exclusively with A-rated companies, ensuring clients receive coverage from financially stable organizations.

Susan’s background in real estate has helped her guide clients through the complexities of insurance, treating each case like a puzzle to find the best coverage solutions. This hands-on approach has led the agency to rely solely on referrals and networking, as clients are often introduced through mutual connections, reinforcing the agency’s reputation for trust and personalized care.

Beyond her professional achievements, Susan is deeply involved in community service. She serves on multiple nonprofit boards, including the Hurst-Euless-Bedford Chamber of Commerce, where she’s the current board chair, using her role to champion local businesses. She’s also a dedicated volunteer at a local food pantry and actively supports Goals for Bowls (GFB), a charity her daughter, Sarah, founded to provide soccer equipment and food to children in underserved countries. With Susan’s help, GFB has delivered supplies and food globally, including water systems for communities in Guatemala. Through her Rotary membership, Susan is now working to secure a grant for additional clean water systems, continuing her commitment to make a difference both locally and abroad.

Until next time, get out there and make a difference, be unstoppable, and leave no regrets!

Mike Stromsoe
The Unstoppable Profit Producer
Call 800-770-9984

Email: [email protected]

Website: http://unstoppableprofitproducer.com/

Virtual Events: http://www.uppfaststart.com/

Podcast: http://unstoppableprofitpodcast.com

Episode 276: Breakthrough Mentality with Bill Butler

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I am excited to feature over the next few episodes, the Top 3% high-achieving agents from our UPP circles, who have also donned the cover of Rough Notes magazine.

Today, our extraordinary guest, Bill Butler, founder of Butler and Associates Insurance in Apple Valley, Minnesota, shares his journey from military service to becoming a highly recognized insurance agent featured in Rough Notes magazine, and it is nothing short of inspirational.

Bill provides remarkable insights into the importance of surrounding yourself with high achievers, learning from failures, and the transformational power of niche specialization. He reveals how focusing on veterinarians has driven his agency’s growth and credibility. We’ll also hear about the crucial role of networking, industry involvement, and having a supportive ‘square squad’ in achieving sustained success. With motivational advice for fellow insurance agents and tips on time management and productivity, this episode is packed with actionable insights you won’t want to miss.

Highlights:

Prioritize feedback from a “square squad” of close, high achievers.
Elite agents excel through unique and rigorous business practices.
Supportive networks are crucial, especially in challenging times.
Clarity on ideal clients and strategies often comes through trial and error.
Niche specialization drives success and defines your brand.
Failures in niche attempts lead to crucial learning experiences.
Achieving breakthroughs requires a consistent and sustained build-up phase.
Consistency in efforts is key to long-term success.
Immediate action trumps overthinking to achieve goals.

About Bill Butler:

Bill Bulter is president of Butler & Associates Insurance Agency Inc. and founder of Butler Vet Insurance, focusing on insurance for the veterinary and pet services industry. He spent twelve years in the military with the Minnesota Army National Guard and US Army, serving in various roles both in Minnesota and 101^st Airborne Division, Ft. Campbell, Kentucky, before entering the insurance industry. He is active in his local business community, veterinary associations, and Rotary Club, and is passionate about giving back to others. Originally from Milwaukee, Wisconsin, he and his wife, Shannan, reside in Burnsville, Minnesota.

www.butlerveterinarybook.com

www.butlervetinsurance.com

Join us in Phoenix Arizona, November 8 & 9 for the 2024 UPP Grand Mastermind event!

This Invitation-ONLY, LIVE Mastermind is Exclusively for Independent Insurance Agency Owners who want to create a personal no-excuses roadmap to your next level of success.

If you want to:

Overcome the top obstacles holding you back from personal and financial freedom.
Identify the next-level processes to become an efficient, self-sustaining agency
Uncover the tactics to becoming the true CEO of your agency and leading your team to success

The UPP Grand Mastermind is for you!