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I am excited to delve into today’s topic on promotions and marketing strategies. It is a topic that I love to teach, share, and implement. I am going to give you some insight and thought-provoking questions to help you think about what you are doing in this ever-important area. Remember if you have not started some of these strategies yet, it is not too late to start.
Highlights:
- What types of selling methods are you using, and have you tested?
- Unique Selling Propositions
- Knowing your retention rates and why clients left
- Targeting markets or specific categories of clients
- Utilizing client testimonials and success stories
- Testing your telemarketing scripts
- The lifetime value of a client
- Using PR Media
- Backing up promotional positioning with articles and reports
- Building your email list
- Adding an umbrella to quotes
- Knowing the top 10 objections of your prospect clients
Until next time, get out there and make a difference, be unstoppable, and leave no regrets!
Mike Stromsoe
The Unstoppable Profit Producer
Call 800-770-9984
Email [email protected]