Episode 83: More Money for YOU

I am excited to delve into today’s topic on promotions and marketing strategies.  It is a topic that I love to teach, share, and implement. I am going to give you some insight and thought-provoking questions to help you think about what you are doing in this ever-important area. Remember if you have not started some of these strategies yet, it is not too late to start.

Highlights:

  • What types of selling methods are you using, and have you tested?
  • Unique Selling Propositions
  • Knowing your retention rates and why clients left
  • Targeting markets or specific categories of clients
  • Utilizing client testimonials and success stories
  • Testing your telemarketing scripts
  • The lifetime value of a client
  • Using PR Media
  • Backing up promotional positioning with articles and reports
  • Building your email list
  • Adding an umbrella to quotes
  • Knowing the top 10 objections of your prospect clients

 

Until next time, get out there and make a difference, be unstoppable, and leave no regrets!

 

Mike Stromsoe
The Unstoppable Profit Producer
Call 800-770-9984
Email [email protected]

Episode 59: Special Guest David Rodgers

David Rodgers is my guest today.  David is an organizational consultant, an executive coach and a strategy execution specialist to name a few of his many roles.   Join us as we delve into:

  • The Personal Accountability Model: when everything goes well it is easy to hold accountability but when they go wrong, people feel overwhelmed and ignore what needs to be done.
  • Alignment and Execution: Looking at what is happening and discussing how to work towards those goals
  • When does ‘painting the picture” for your employees begin to devalue them
  • Anticipating, planning, and adapting to changes.

 

About My Guest:

For 25 years, David Rodgers has specialized in what he loves – assisting top-level teams and leaders to identify and implement their optimal company cultures and build executive, middle manager, and functional teams that produce and sustain rapid breakthrough results. Prior to joining IMPAQ, he held operational leadership roles in manufacturing, product development, marketing, and program management. This became his foundation for the practical, down-to-earth consulting services and coaching he provides. His passion is helping people succeed beyond what they imagined possible…

As both a contributing developer and implementer of B STATE Team Accountability Systems, Leadership Solutions, and Employee Engagement, he has worked with a wide range of clients including Michelin, Cedars-Sinai Medical Center, Kaiser Permanente, Apple Computer, Experian, Chevron, Shell Oil, Pacific Bell, Pacific Gas & Electric, and the United States Navy.

To find out more about David visit:

https://www.linkedin.com/in/davidmrodgers/

https://bstate.com/

 

Until next time, get out there and make a difference, be unstoppable, and leave no regrets!

Gratefully,

 

Mike Stromsoe
The Unstoppable Profit Producer
Call 800-770-9984
Email [email protected]